Becker Vineyards
/ Disciplines / Responsive Web Design / UX Research / Heuristic Evaluation​​​​​​​  
/ Typography / Helvetica Neue / Belluga
Many wine lovers love drinking wine but have troubles choosing the right one. This website allows users to find and purchase wine with ease without being a wine expert.  
/ Objective
The goal of this project is to find an ecommerce website that lacks usability and try to find the best solution to provide the user with the best experience while shopping online. The layouts of the new design are used for different screens, in computers, tablets, and phones. Objectively evaluate the usability of products, the design from user requirements, and test designs to verify successes or uncover flaws.

/ Approach
I chose Becker Vineyards website as my redesign project because the aesthetic and function don’t work well. With the findings from heuristic evaluation and competitive audits I decided to redesign the website in a more clear and easy way that allows users to find and purchase wine with ease without expecting the user to be a wine expert.

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